The initial goals for this logo is the world cup; yes this logo has match the initial goals because the G is backwards and they added a smily face and a arm and leg so it could look like there's a guy running and one of the of 'O' is a soccer ball and in top of it there's two arrows pointing to the net and the net is the 'L' from google in the bottom of the soccer there's also another arrow pointing to the net. I do have new goals for these logo I would try to make the letters O G & E something else than just being there maybe put a soccer player or something, I would make these changes because the logo looks kind of boring it needs more creativity. These logo has arrows and lines.